1112_Marketing Management_316575
Course Period：Now ~ Any Time
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Course Intro
Course Resources
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2023國立臺北科技大學EMBA桃園班行銷管理0308
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行銷環境與消費者行為
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SERVICE
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行銷短視病
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行銷短視病
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行駛不懂網評的心
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Dove White Paper
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best ads of adweek廣告連結
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可樂大戰廣告連結
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可樂大戰補充資料
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Dove補充資料
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ASICS廣告連結
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starbucks_onward
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體驗行銷
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ch01
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ch14
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ch04
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ch05
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ch07
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ch06
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ch11
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ch02
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ch10
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ch12
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ch13
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ch09
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ch03
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ch08
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人格特質與生活型態
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[錄] 04270915
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[錄] 04271013
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[錄] 05040916
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[錄] 05041011
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[錄] 05110918
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[錄] 05111010
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[錄] 05250926
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[錄] 05251010
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Week 1
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Week 2
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Week 3
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Week 4
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Week 5
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[錄] 03300917
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[錄] 04130915
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[錄] 04131012
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Week 6
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Week 7
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Week 9_03052023
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Week 10
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[錄] 05180920
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Covid and global advertising
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[錄] 05181010
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Monitoring performance
Teacher / 耿慶瑞
Teacher / 劉祐綸
Teacher / 鄭麗珍
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